Yesterday, I was at a networking function and someone asked me what is the key to being a great salesperson?

There are many keys to being a great salesperson and a networking function is probably not the best place to explore them all but I did give him an answer.

I believe the first Key to being a great salesperson is the understanding that not everyone is your customer. There are certain people that you and your product or service matches up with better. Your job as a modern day salesperson is to define your best customers and target them relentlessly. I can help with this mission.